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Dr. Tehseen Rug

DR. TEHSEEN RUG

Dr. Tehseen Rug completed his PhD in theoretical physics at the Max Planck Institute and is a Senior Lead AI & Data Expert at iteratec.

He combines scientific depth with hands-on technological expertise. Specifically, he leads the development of innovative AI applications across various industries, bringing modern technologies and current scientific findings into practical use through production-ready software.

His expertise spans the entire value chain of AI development – from Data Science and Machine Learning to the productive integration of generative AI into software systems.

Alongside his work at iteratec, Dr. Tehseen Rug regularly publishes on AI and data analytics applications, including on ResearchGate. He has also consolidated his practical expertise in the book "When is it good enough? – Software Projects in the Age of Generative AI", co-authored with colleagues, which provides companies with concrete approaches to successfully delivering software projects with Generative AI.

7 min reading time

Trust is the new interface: What GenAI product teams need to know about UX

by on 09/11/2026
GenAI products present teams with an unfamiliar challenge: answers arise contextually, emergently,...
8 min reading time

‘Good enough’: the new quality principle for AI projects

by on 03/11/2026
When is a feature, a user story or a function good enough to be put into production? Anyone who...
5 min reading time

Potential and success factors of using GenAI professionally: the qbs.ai case study

by on 23/09/2024
Expectations surrounding Generative Artificial Intelligence (GenAI) were enormous from the outset,...
5 min reading time

Accessible communication with the help of AI: an app for translating sign language

by on 05/09/2024
Most people take being able to hear and speak for granted, as an integral part of daily life.Yet...
6 min reading time

How to build AI capabilities within your organisation

by on 26/03/2024
A lack of technical expertise and a shortage of staff – these are among the main reasons businesses

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